Une newsletter bihebdomadaire sur le Bitcoin : 7 042 abonnés, taux d'ouverture de 45 %, et le système automatisé qui la produit. La monétisation n’est pas mise en place - c'est l’avantage.
Beehiiv | Entreprise
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The newsletter business, featuring 7,042 active subscribers, boasts a 45.29% open rate, surpassing the beehiiv platform average and finance-newsletter benchmarks. With over 50 issues published on a consistent Monday/Wednesday schedule, the business maintains a 99.4% delivery rate and nearly zero spam complaints. The standout asset is a comprehensive automated production system, stored in a private git repository, featuring editorial guidelines, a format specification, and a comprehensive check suite to facilitate seamless production. This system promises a straightforward transition for new ownership, with a detailed handoff package that includes guidelines and scripts for setup and operation.
The subscriber base, predominantly US retail investors interested in Bitcoin, was sourced via bulk import rather than organic growth. The audience engages with content through opens, rather than clicks, making attention-based sponsorships and content mergers more viable than performance-based advertising. Revenue generation efforts have been minimal, and the business operates at a cost of approximately $115 per month without significant income, as no advertisers or paid tiers have been established.
The business requires an owner with strong sales or distribution capabilities to unlock its potential. Currently for sale, the owner determined it does not align with his skills. Potential buyers have access to detailed statistics, engagement data, and the private repository upon request. The sale involves beehiiv mediation and domain transfer mechanics, recommended to proceed through escrow with defined inspection periods to ensure a secure transaction.