A Scandinavian eco-friendly ecommerce brand specializes in 100% plastic-free household cleaning products, primarily marketed through a Shopify store. The brand's flagship items include plastic-free dishwashing and laundry detergent sheets, appealing to environmentally conscious consumers. Over the past year, the brand sold more than 3,291 products, generating approximately 416,000 DKK in revenue and 98,000 DKK in net profit, with strong margins indicating potential for expansion. The brand operates with a lean structure, incurring low overhead costs without the need for employees, thus focusing on inventory management, customer support, and digital marketing. Key growth opportunities lie in international expansion, retail partnerships, and enhanced digital marketing strategies, such as TikTok advertising and influencer collaborations. The primary sales drive has been social media advertising, especially for the hero product, the dishwashing sheets, which accounted for over 2,000 units sold. The brand's simplicity and environmentally-friendly focus provide solid customer engagement and repeat purchase behavior, essential for fostering customer loyalty. Significant room remains for leveraging subscription-based revenue models and expanding the existing product catalog to further penetrate the sustainable consumer goods market. The business is being sold due to the current owner’s involvement in other ventures, which limits their ability to focus on further scaling. The package includes the ecommerce store, brand assets, domain, customer database, and existing inventory valued at approximately USD $38,997. The offering is well-suited for growth-oriented operators or entrepreneurs eager to tap into the sustainable products sector.