A premium active-dog gear brand, noted as Nomadog, originated in Barcelona with a focus on creating dog products that are both durable and comfortable. The brand's offerings include two collections of various harnesses, collars, and leashes, featuring premium materials like aluminum hardware and reflective detailing for active dogs. Currently recognized on Amazon Germany with favorable reviews across 207 ratings, Nomadog has achieved significant revenue, mainly through Amazon sales.
Over the past year, Nomadog sold 1,591 units, generating €54k in revenue, excluding VAT. A noteworthy 82% of its sales stem from organic traffic. Despite a reduction in advertising spending, the brand maintained profitability. Nomadog operates predominantly through Amazon’s Fulfillment by Amazon (FBA) services, with direct sales facilitated via a Shopify store, complemented by social media engagements.
Nomadog's supply chain relies on a reputable Chinese manufacturer, ensuring consistent quality. Included assets in the sale encompass a registered trademark, sales and marketing materials, existing stock, and a Shopify store domain. The next owner will have opportunities to expand the market presence into additional regions, launch new product lines—the PawRadise collar and leash—and enhance advertising strategies.
The founder is selling due to a career shift, providing an opportunity for a new owner to propel Nomadog into its next phase of growth. The sale is structured as an asset transaction, with guidance through the process, transferring all necessary accounts and supplier contacts. Ideal buyers are those with existing pet niche operations or those seeking a ready-to-develop, trademarked brand.
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